GE Appliances

The objective was to develop a merchandising plan for GE® Monogram & Profile Appliances that maintains/captures a larger, branded footprint in current outlets as well as increases presence within the industry.

Logitech Revue™ with Google TV™

The objective was to introduce the club shopper to the experience that is everything Logitech Revue with Google TV by demonstrating the ease in taking control of HDTV, and the internet, with one controller to find and watch anything they could imagine.

Polly Pocket™ Cutants™

The objective was to boost brand awareness for Polly Pocket and illustrate the distinctive benefits of the Cutants line extension.

Staples

The objective was to design an easy to shop, traffic building merchandiser that could be used as a promotional agent and a brand/category driver for fashion bags

Tire Kingdom/Big O Tires®

The objective was to remodel the showroom to revitalize the brand with eye catching interactive technology, educational tools and sharper point of purchase vehicles to meet demands of the female demographic.

Things to Know

  • Multi-channel consumers who receive information from more than one source prior to purchase, spend 82% more per transaction than a customer who only shops in store.

  • The 156 million women in the United States constitute 51% of the population, spending more than $4 trillion annually.

  • Consumers who receive information from more than one source prior to purchase, spend 82% more per transaction than a customer who only shops in store.

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